IMPORTANT: READ CAREFULLY BEFORE PROVIDING ANY INFORMATION AT THIS WEBSITE

OVERVIEW

The Philadelphia Holiday Experience, knows that you care about protecting your personal information. This privacy policy tells you how we may collect information from you, how we may share it and the choices you have regarding our collection of information. We appreciate your trust that we will use your information carefully and responsibly. The information we learn from visitors to www.PhillyHolidayExperience.com (this “Site”) helps us to make this Site more valuable to you.

INFORMATION WE GATHER

Here are the types of information we gather:

INFORMATION YOU GIVE US

We receive and store any information you enter on this Site or give us in any other way. While you are not required to give us any personally identifiable information to access this Site, in order for you to access certain specialized services, you may be required to provide us with certain personally identifiable information. “Personally identifiable information” or “personal information” refers to any information that identifies or can be used to contact or locate you such as name, mailing address, phone number, and email address. However, you always have the option not to provide personal information by choosing not to use a particular feature of this Site.

AUTOMATIC INFORMATION

Examples of the information we collect automatically include the Internet protocol (IP) address used to connect your computer to the Internet and computer and connection information such as browser type, version, and time zone setting, browser plug-in types and versions, operating system, and platform. Information collected automatically does not personally identify you but we may use it to track usage of the Site and to improve your experience on the Site.

HOW INFORMATION IS COLLECTED

We may collect information from you in several different areas on the Site, including but not limited to those described below:

CONTESTS OR SWEEPSTAKES

We periodically operate contests and sweepstakes through the Website that will require registration or the submission of personal information. Your personally identifiable information may be used to contact you for winner notification, prize delivery confirmation or other related purposes such as related e-blasts from the Philly Holiday Experience or our sponsors.

COOKIES

Like many websites, this Site uses “cookies,” which are small data files that are transferred to your computer when you allow your browser to accept cookies. Cookies automatically identify your web browser to this Site whenever you visit, and make using this Site easier for you by saving your passwords and preferences. By tracking how and when you use this Site, cookies help Philadelphia Holiday Experience to determine which areas of this Site are popular and which are not. We may use the data we collect from cookies to improve your experience on the site. If you do not want information collected through the use of cookies, you generally can opt out of providing this information by turning the cookies off in your browser.

IP ADDRESSES AND OTHER AUTOMATIC INFORMATION

An IP address is a number that is automatically assigned to your computer whenever you are surfing the web. Web servers identify your computer by its IP address. We may collect IP addresses for the purposes of system administration, to report aggregate information to our advertisers, and to audit the use of this Site. When you request a page from this Site, our servers log your IP addresses. As mentioned above, other information, including, without limitation, browser and time zone is also collected.

HOW INFORMATION IS USED

We use personally identifiable information about visitors to this Site to improve our marketing and promotional efforts, to statistically analyze Site usage, and to improve our content. We may also use information about your product preferences and interests in order to improve our site design and enhance your experience. We believe these uses allow us to improve this Site and to better serve you. You should also be aware that we may disclose specific information about you if required to do so by law, governmental request, process or court order or based on our good faith belief that it is necessary to conform or comply with such law, request or court order or to protect the users of our websites or the public. PHE does not share any information with third-party service providers, advertisers, exhibitors or others without your permission, but if you make a purchase through this Site you will be directed to a third-party vendor site and that vendor will ask you for personally identifiable information. You should carefully review the privacy policy of the third-party vendor to understand how they will collect and use your personal information.

STORAGE OF INFORMATION

We store information using reasonable security procedures to help protect against loss, misuse, and unauthorized access to the information you provide to us. When you enter personally identifiable information, we encrypt the transmission of that information using secure socket layer technology (SSL). Please note that no data transmission or storage can be guaranteed to be 100% secure. As a result, while we strive to protect your information and privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us and cannot be responsible for the theft, destruction, or inadvertent disclosure of your information. We will retain your information for up to ninety (90) days after the Event or as needed to provide you the services related to your PHE experience, and as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements, after which time, your information is deleted.

SHARING OF INFORMATION

With your prior permission, we may share your information with select business partners so that they can provide you with special offers, promotional materials, and other materials that may be of interest to you. For example, you may be presented with an opportunity to have certain information shared with our third party business partners when you enter a contest or sweepstakes or elect to receive marketing offers or other information. If you do not elect to have your information shared, it will not be shared with such third parties. We take measures to help ensure that our partners protect the confidentiality, integrity, and security of any information we share with them. However, we are not responsible for the privacy practices of our business partners, which may use your information for their own purposes.

LINKS TO OTHER WEBSITES

This Site contains links to other websites, including sites of third-party vendors, advertisers and exhibitors. We have no control over these websites. These other websites may send their own cookies to you, independently collect data or solicit personal information and may or may not have their own published privacy policies. If you visit a website that is linked to our Site, you should consult that site’s privacy policy before providing any personal information.

PRIVACY FOR CHILDREN

Our Site is directed to a general audience. We do not knowingly collect information from children thirteen (13) years of age or younger. If you are under thirteen (13) years of age we ask that you not provide or disclose any personal information to us, including your name, address or e-mail address. If you are a minor under the age of 13 years, please do not use this Site without the approval and supervision of your parents or legal guardian(s). If we discover that we have inadvertently collected personal information from a child under thirteen (13) years of age, we will immediately delete this information. We support the guidelines and regulatory requirements provided in the Children’s Online Privacy Protection Act (COPPA): https://www.ftc.gov/enforcement/rules/rulemaking-regulatory-reform-proceedings/childrens-online-privacy-protection-rule; https://www.ftc.gov/tips-advice/business-center/guidance/childrens-online-privacy-protection-rule-six-step-compliance.

“DO NOT TRACK”

We do not respond to “do not track” signals from you or to other mechanisms that give consumers choices about the collection of personal information.

EMAIL OPT-OUT

You may opt out of receiving emails from us by clicking the Unsubscribe link in any email from us.

LIMITATION OF LIABILITY

By providing us with any personal information you expressly and unconditionally release and hold harmless Philadelphia Holiday Experience directors, officers, employees, agents and other representatives from any and all liability for any injuries, loss or damage of any kind arising from or in connection with the use and/or misuse of your collected personal information to the maximum extent permitted by law. We are not liable for any injuries, loss or damage of any kind arising from or in connection with the use and/or misuse of your collected personal information by us or third-party services providers we use.

ARBITRATION

If there is a dispute between you and us regarding our privacy policy, or if you claim that that we have violated your privacy, you give up the right to sue us in court. By using this Site, you agree to proceed by arbitration, only, according to the rules of the American Arbitration Association.

NOTIFICATION OF CHANGES AND ACCEPTANCE OF THE PRIVACY POLICY

By using this Site, you assent to the terms of our privacy policy. If you do not agree with this privacy policy then you should not use this Site. We may modify, amend or otherwise change this privacy policy from time to time. Your continued use of this Site after changes have been made to this privacy policy shall constitute your assent to the revised privacy policy. All changes to our privacy policy will be posted to our website.

EFFECTIVE DATE

This privacy policy is effective TBD.

CONTACT US

For questions concerning our privacy policy, please contact us at the Philadelphia Holiday Experience, 1520 Locust Street, Suite 10, Philadelphia, PA 19102,